Marketing Director, Renda Broadcasting – Bonita Springs, FL.
Full Time
We have some of the most well respected and recognizable brands in Southwest Florida: Gator Country 101.9, 102.9 BOB FM, Mix 104.7 and Naples’ FM Talk 98.9 WGUF. We’re looking for someone with a VERY HIGH level of experience to market these brands and keep us on top of the radio ratings.
We’re looking for someone in Southwest Florida who has the right combination of PROFESSIONAL MARKETING EXPERIENCE.
If you have experience marketing products to the public, if you are a creative thinker, if you have strong organizational skills, if you can multi-task, and if you work well under pressure, than it’s worth your time to send us your resume. E-mail your resume to: careers@rendabroadcasting.com . No phone calls please. Renda Broadcasting Corporation is proud to be an Equal Opportunity Employer.
Responsibilities:
- Strategically market RBC-SWF’s four radio stations to listeners in the SWF area.
-
- Work with station Program Directors to create attractive on-air, on-line, and live engagements that drive ratings and listenership.
- Place television advertising schedules.
- Strategically market RBC-SWF’s clients to RBC-SWF’s listeners.
-
- Work with RBC-SWF sales departments and RBC-SWF clients to create attractive on-air, on-line, and live engagements that drive traffic to clients’ businesses.
- Other responsibilities
-
- Manage/Lead a staff. (Full-time assistant, part time employees and interns)
- Attend and contribute to Department Head meetings.
Requirements:
- Honesty. Trustworthiness. Loyalty.
- Creative thinker with ability to market our product, and our client’s products.
- Lead; Work with others in a dynamic problem-solving environment.
- Expert in all MS Office applications.
- BA or BS preferred.
- Valid driver’s license with a good driving history.
Renda Media of Southwest Florida is seeking an experienced Production Director for our Four-station cluster in Bonita Springs, Florida. The right production director understands the interaction between the talent, clients, and audience at live remotes, appearances, station events, and on-air are a vital part of the station’s ratings and success.
Responsibilities for this position may include:
- Oversee the production and insertion of all advertising campaigns including local, regional, national, and barter ads.
- Produce quality imaging and promos.
- Work closely with traffic, sales, and programming to ensure quality production is done on a timely basis.
- Create high-quality commercials for our advertisers.
- Work directly with sales team and clients to create their campaigns including writing great commercials for the client.
- Reads commercial copies and public service announcements.
Requirements of this position may include the following:
- Must live in or near the Southwest Florida Market.
- Working knowledge of radio automation software including Zetta.
- Working knowledge of vCreative and vPromo software.
- Extensive experience with Adobe Audition.
- Excellent written and oral communication skills.
- Maintain a positive attitude.
- High school diploma or equivalent.
- Must be a team player.
- Excellent problem-solving and prioritizing skills.
- Ability to multitask and handle pressures and deadlines.
- Must be creative and innovative with a strong work ethic.
- Ability to do a possible on-air shift and fill in.
Please e-mail your resume and sample of your work to rsavage@rendamedia.com.
Renda Media is an Equal Opportunity Employer.
ACCOUNT EXECUTIVE
COMPANY OVERVIEW
Renda Broadcasting Corporation of Southwest Florida includes 4 (four) brands:
WWGR: Gator Country 101.9
WJGO: 1029 BOBFM
WSGL: Mix 104.7
WGUF: 98.9 WGUF
We market these brands (and our clients’ products) a few different ways:
– On-Air, On-line, Events.
*POSITION OVERVIEW
*The Account Executive’s (AE) primary responsibility is to generate advertising revenue. We do this by helping CURRENT and POTENTIAL clients market their products & services to our radio station listeners. This job as a lot of freedom: It is primarily out of the office, and you are in charge of your day. As an AE, you will report to the Sales Manager. The position is Full Time.
Responsibilities(includes but not limited to):
– Hit station revenue goals, by (including, but not limited to): Prospecting, Creating, Maintaining, Growing, and Keeping potential advertisers. Provide them marketing solutions via our radio assets.
– Achieve monthly, quarterly, and Annual goals.
– Deliver proof of performance to clients.
Requirements(including, but not limited to):
– Guts and Thick Skin: This job is not for the faint of heart. You must be comfortable asking a business owner to invest in your advertising product, multiple times a day.
– Communication Skills. Are you relatable? Will clients trust you to handle their advertising? Can you establish trust & credibility?
– Computer Skills. We are virtually paperless. Almost all orders, commercials, and communication is digital. You must be comfortable in this efficient and fast-moving environment.
– Your own mode of Transportation.
Email resumes to: careers at rendabroadcasting.com
Renda Broadcasting Corporation is proud to be an Equal Opportunity Employer.
Job Types: Full-time, Commission